Bungie Calls on Gamers to Aid Quake Victims
By Rothtana Ouch
Known for developing the beloved Halo series, Bungie has gained a strong following for their leadership in FPS gameplay design. Now, Bungie is proving to be a leader once more within the video game industry by reaching out to victims of the Japanese earth quake disaster.
By visiting the Bungie Store, gamers can help give aid by purchasing a wrist band, all proceeds will forward to Red Cross and aid the quake victims.
It’s a touching act that speaks on Bungie’s commitment to not just the gaming community but to the human one as well.
The bands are like the ones you can find for other causes like Lance Armstrong’s Live Strong campaign. Embossed in the wristband itself is a text that reads: “Ganbare Nippon,” which according to Bungie is a phrase used to uplift the spirits of people in need.
“It is a show of support and a call for unity,” said Bungie via their announcment of Ganbare Nippon.
Japan has been the center of gaming for all the decades previous and no doubt they will remain so in the coming years. The quake and the tsunami that followed has been a shocking world event. As gamers we feel a certain unmatched connection to Japan and the Japanese people.
“Help us spread this message. Copy this link into the communities you visit,” said Bungie. “Ask your family, friends, and those you game with to get involved in any way they can in support of Japan Quake Relief 2011.”
[Source: Ganbare Nippon - Japan Quake Relief 2011 via Joystiq]
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